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Elvis Helicopterfor angie |
|
Graceland, Elvis, and Elvis Presley are trademarks of Elvis Presley Enterprises, Inc (EPE)
“We’re starting to do some things differently,” Phil Schiller said to me.
We were sitting in a comfortable hotel suite in Manhattan just over a week ago. I’d been summoned a few days earlier by Apple PR with the offer of a private “product briefing”. I had no idea heading into the meeting what it was about. I had no idea how it would be conducted. This was new territory for me, and I think, for Apple.
I knew it wasn’t about the iPad 3 — that would get a full-force press event in California. Perhaps new retina display MacBooks, I thought. But that was just a wild guess, and it was wrong. It was about Mac OS X — or, as Apple now calls it almost everywhere, OS X. The meeting was structured and conducted very much like an Apple product announcement event. But instead of an auditorium with a stage and theater seating, it was simply with a couch, a chair, an iMac, and an Apple TV hooked up to a Sony HDTV. And instead of a room full of writers, journalists, and analysts, it was just me, Schiller, and two others from Apple — Brian Croll from product marketing and Bill Evans from PR. (From the outside, at least in my own experience, Apple’s product marketing and PR people are so well-coordinated that it’s hard to discern the difference between the two.)
Handshakes, a few pleasantries, good hot coffee, and then, well, then I got an Apple press event for one. Keynote slides that would have looked perfect had they been projected on stage at Moscone West or the Yerba Buena Center, but instead were shown on a big iMac on a coffee table in front of us. A presentation that started with the day’s focus (“We wanted you here today to talk about OS X”) and a review of the Mac’s success over the past few years (5.2 million Macs sold last quarter; 23 (soon to be 24) consecutive quarters of sales growth exceeding the overall PC industry; tremendous uptake among Mac users of the Mac App Store and the rapid adoption of Lion).
And then the reveal: Mac OS X — sorry, OS X — is going on an iOS-esque one-major-update-per-year development schedule. This year’s update is scheduled for release in the summer, and is ready now for a developer preview release. Its name is Mountain Lion.1
There are many new features, I’m told, but today they’re going to focus on telling me about ten of them. This is just like an Apple event, I keep thinking. Just like with Lion, Mountain Lion is evolving in the direction of the iPad. But, just as with Lion last year, it’s about sharing ideas and concepts with iOS, not sharing the exact same interaction design or code. The words “Windows” and “Microsoft” are never mentioned, but the insinuation is clear: Apple sees a fundamental difference between software for the keyboard-and-mouse-pointer Mac and that for the touchscreen iPad. Mountain Lion is not a step towards a single OS that powers both the Mac and iPad, but rather another in a series of steps toward defining a set of shared concepts, styles, and principles between two fundamentally distinct OSes.
Major new features
iCloud, with an iOS-style easy signup process upon first turning on a new Mac or first logging into a new user account. Mountain Lion wants you to have an iCloud account.
iCloud document storage, and the biggest change to Open and Save dialog boxes in the 28-year history of the Mac. Mac App Store apps effectively have two modes for opening/saving documents: iCloud or the traditional local hierarchical file system. The traditional way is mostly unchanged from Lion (and, really, from all previous versions of Mac OS X). The iCloud way is visually distinctive: it looks like the iPad springboard — linen background, iOS-style one-level-only drag-one-on-top-of-another-to-create-one “folders”. It’s not a replacement of traditional Mac file management and organization. It’s a radically simplified alternative.
Apps have been renamed for cross-OS consistency. iChat is now Messages; iCal is now Calendar; Address Book is now Contacts. Missing apps have been added: Reminders and Notes look like Mac versions of their iOS counterparts. Now that these apps exist for the Mac, to-dos have been removed from Calendar and notes have been removed from Mail, leaving Calendar to simply handle calendaring and Mail to handle email.
The recurring theme: Apple is fighting against cruft — inconsistencies and oddities that have accumulated over the years, which made sense at one point but no longer — like managing to-dos in iCal (because CalDAV was being used to sync them to a server) or notes in Mail (because IMAP was the syncing back-end). The changes and additions in Mountain Lion are in a consistent vein: making things simpler and more obvious, closer to how things should be rather than simply how they always have been.
Schiller has no notes. He is every bit as articulate, precise, and rehearsed as he is for major on-stage events. He knows the slide deck stone cold. It strikes me that I have spoken in front of a thousand people but I’ve never been as well-prepared for a presentation as Schiller is for this one-on-one meeting. (Note to self: I should be that rehearsed.)
This is an awful lot of effort and attention in order to brief what I’m guessing is a list of a dozen or two writers and journalists. It’s Phil Schiller, spending an entire week on the East Coast, repeating this presentation over and over to a series of audiences of one. There was no less effort put into the preparation of this presentation than there would have been if it had been the WWDC keynote address.
What do I think so far, Schiller asks. It all seems rather obvious now that I’ve seen it — and I mean obvious in a good way. I remain convinced that iCloud is exactly what Steve Jobs said it was: the cornerstone of everything Apple does for the next decade. So of course it makes sense to bring iCloud to the Mac in a big way. Simplified document storage, iMessage, Notification Center2, synced Notes and Reminders — all of these things are part of iCloud. It’s all a step toward making your Mac just another device managed in your iCloud account. Look at your iPad and think about the features it has that would work well, for a lot of people, if they were on the Mac. That’s Mountain Lion — and probably a good way to predict the future of the continuing parallel evolution of iOS and OS X.3
But this, I say, waving around at the room, this feels a little odd. I’m getting the presentation from an Apple announcement event without the event. I’ve already been told that I’ll be going home with an early developer preview release of Mountain Lion. I’ve never been at a meeting like this, and I’ve never heard of Apple seeding writers with an as-yet-unannounced major update to an operating system. Apple is not exactly known for sharing details of as-yet-unannounced products, even if only just one week in advance. Why not hold an event to announce Mountain Lion — or make the announcement on apple.com before talking to us?
That’s when Schiller tells me they’re doing some things differently now.
I wonder immediately about that “now”. I don’t press, because I find the question that immediately sprang to mind uncomfortable. And some things remain unchanged: Apple executives explain what they want to explain, and they explain nothing more.
My gut feeling though, is this. Apple didn’t want to hold an event to announce Mountain Lion because those press events are precious. They just used one for the iBooks/education thing, and they’re almost certainly on the cusp of holding a major one for the iPad. They don’t want to wait to release the Mountain Lion preview because they want to give Mac developers months of time to adopt new APIs and to help Apple shake out bugs. So: an announcement without an event. But they don’t want Mountain Lion to go unheralded. They are keenly aware that many observers suspect or at least worry that the Mac is on the wane, relegated to the sideline in favor of the new and sensationally popular iPad.
Thus, these private briefings. Not merely to explain what Mountain Lion is — that could just as easily be done with a website or PDF feature guide — but to convey that the Mac and OS X remain both important and the subject of the company’s attention. The move to a roughly annual release cycle, to me, suggests that Apple is attempting to prove itself a walk-and-chew-gum-at-the-same-time company. Remember this, five years ago?
iPhone has already passed several of its required certification tests and is on schedule to ship in late June as planned. We can’t wait until customers get their hands (and fingers) on it and experience what a revolutionary and magical product it is. However, iPhone contains the most sophisticated software ever shipped on a mobile device, and finishing it on time has not come without a price — we had to borrow some key software engineering and QA resources from our Mac OS X team, and as a result we will not be able to release Leopard at our Worldwide Developers Conference in early June as planned. While Leopard’s features will be complete by then, we cannot deliver the quality release that we and our customers expect from us. We now plan to show our developers a near final version of Leopard at the conference, give them a beta copy to take home so they can do their final testing, and ship Leopard in October. We think it will be well worth the wait. Life often presents tradeoffs, and in this case we’re sure we’ve made the right ones.
Putting both iOS and OS X on an annual release schedule is a sign that Apple is confident it no longer needs to make such tradeoffs in engineering resources. There’s an aspect of Apple’s “now” — changes it needs to make, ways the company needs to adapt — that simply relate to just how damn big, and how successful, the company has become. They are in uncharted territory, success-wise. They are cognizant that they’re no longer the upstart, and are changing accordingly.
It seems important to Apple that the Mac not be perceived as an afterthought compared to the iPad, and, perhaps more importantly, that Apple not be perceived as itself considering or treating the Mac as an afterthought.
I’ve been using Mountain Lion for a week, preinstalled on a MacBook Air loaned to me by Apple. I have little to report: it’s good, and I look forward to installing the developer preview on my own personal Air. It’s a preview, incomplete and with bugs, but it feels at least as solid as Lion did a year ago in its developer previews.
I’m interested to see how developer support for Mac App Store-only features plays out. Two big ones: iCloud document storage and Notification Center. Both of these are slated only for third-party apps from the Mac App Store. Many developers, though, have been maintaining non-Mac App Store versions of their apps. If this continues, such apps are going to lose feature parity between the App Store and non-App Store versions. Apple is not taking the Mac in iOS’s “all apps must come through the App Store” direction, but they’re certainly encouraging developers to go Mac App Store-only with iCloud features that are only available to Mac App Store apps (and, thus, which have gone through the App Store approval process).
My favorite Mountain Lion feature, though, is one that hardly even has a visible interface. Apple is calling it “Gatekeeper”. It’s a system whereby developers can sign up for free-of-charge Apple developer IDs which they can then use to cryptographically sign their applications. If an app is found to be malware, Apple can revoke that developer’s certificate, rendering the app (along with any others from the same developer) inert on any Mac where it’s been installed. In effect, it offers all the security benefits of the App Store, except for the process of approving apps by Apple. Users have three choices which type of apps can run on Mountain Lion:
The default for this setting is, I say, exactly right: the one in the middle, disallowing only unsigned apps. This default setting benefits users by increasing practical security, and also benefits developers, preserving the freedom to ship whatever software they want for the Mac, with no approval process.
Call me nuts, but that’s one feature I hope will someday go in the other direction — from OS X to iOS.
As soon as Schiller told me the name, I silently cursed myself for not having predicted it. Apple is a company of patterns. iPhone 3G, followed by a same-form-factor-but-faster 3GS; iPhone 4 followed by a same-form-factor-but-faster 4S. Leopard followed by Snow Leopard; so, of course: Lion followed by Mountain Lion. ↩
On the Mac, Notification Center alerts are decidedly inspired by those of Growl, a longstanding open source project that is now sold for $2 in the Mac App Store. I hereby predict “Apple ripped off Growl” as the mini-scandal of the day. ↩
There is a feature from the iPhone that I would love to see ported to the Mac, but which is not present in Mountain Lion: Siri. There’s either a strategic reason to keep Siri iPhone 4S-exclusive, or it’s a card Apple is holding to play at a later date. ↩
November 24th, 2010
John Currin, Mademoiselle, 2009. All images via Gagosian Gallery.
On view at Gagosian Gallery’s Madison Avenue venue is an exhibition of new and recent paintings by John Currin. Best known for his provocative, realist pictures inspired by Old Master works and vintage Danish pornography, Currin has expanded his figural repertory of female nudes to include satirical aristocratic portraits and mannerist re-imaginings of advertisements from Cosmopolitan.
John Currin, The Dogwood Thieves, 2010.
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John Currin, Constance Towers, 2009.
Currin’s canvases present rich art historical references infused alternately with eroticism and humor. Working in the European tradition of representational oil paintings, he depicts thoroughly-modern subject matter tinged with Academic details and motifs. His work reveals a preoccupation with the female form and with women at various stages of life. His wife Rachel Feinstein often acts as his model, and can be recognized in a variety of iterations throughout his compositions.
In a recent interview with the New York Observer, Currin revealed that he produces roughly 8-10 paintings annually, and had spent nearly six years preparing for this exhibition. He noted that Hot Pants, an unusual foray into male-dominated subject matter, had been a particularly intensive and exciting creative process. On the frequent characterization of his work in terms of the grotesque and Kitsch, he stated that “I like when things begin grotesque and end beautiful.”
John Currin, The Old Fur, 2010.
John Currin, The Women of Franklin Street, 2009.
In 2003, the Whitney Museum hosted a major mid-career retrospective of the artist’s work. “I think I’ve become much more of a perfectionist since then,” Currin told the Observer. “I know I’ve gotten better, and I know I’ve gotten slower and a little bit less impulsive as an artist. I think my work is a little less funny, which has good and bad aspects, but I think it’s a little more solemn.”
The exhibition will remain on view at 980 Madison Avenue through December 23, 2010.
-S.F.H.
Related Links:
John Currin at Gagosian [Official Site]
John Currin’s Starry Night at Gagosian [Vogue]
Flesh Perspective [The New York Observer]
Charlie Finch on John Currin [Artnet Magazine]
John Currin at Gagosian Gallery [Huffington Post]
John Currin makes paintings that get people talking. In a time of widespread academic feminism, his paintings of voluptuous nudes came across as, perhaps, unexpectedly daring. And so was his masterful technique a breath of fresh and unconventional beauty in a time of bad painting fetching high prices. Currin has never been concerned with fashions or political correctness. From the beginning, he has set his own somewhat cantankerous course, and, fortunately for him, the world has come to appreciate his candor, his cleverness, and the talent that sometimes seems to afflict him. I interviewed him over lunch, the day after I did the same with his (very expecting) wife and muse,
GLENN O’BRIEN: Is the baby overdue? Is there a date when the baby’s officially supposed to...
JOHN CURRIN: Yeah, like, now.
O’BRIEN: That’s what I figured.
CURRIN: Well, the actual date was either Hitler’s birthday or Larry Gagosian’s birthday. But Rachel’s never really done it on the day it’s supposed to be . . . I think it’s gonna happen, like, tomorrow. [laughs]
O’BRIEN: After the first one, they tend to get easier, no?
CURRIN: I don’t know. The second one was harder. He was, like, stuck up inside. Rachel probably told you the story. It had to do with this little, like . . .
O’BRIEN: Vacuum, yeah.
CURRIN: Yeah, like a suction yarmulka thing that goes on the kid’s head—which always blows my mind because everybody’s always yelling about how you have to support your child’s head because their necks are very weak. Well, it’s like, “Uh-uh!” [laughs]
O’BRIEN: I have a big ridge in my head from the forceps. They pulled me out with, like, pliers.
CURRIN: Rachel has that, too. Rachel was born on an Indian reservation—so it was pretty low-tech. Her dad was in the Army medical corps. Instead of going to Saigon, he went to Fort Defiance, and so she has this funny lump. [laughs]
O’BRIEN: So, when did you know that you wanted to be an artist?
CURRIN: Well, I guess when I was 11 or 12. I mean, that’s what I was good at. My uncles were doctors, so I had some vague idea that it would be cool to be a doctor, mostly because they had swimming pools. [laughs] I thought, Hey, if you’re a doctor, you can have a swimming pool. But as soon as I could think rationally about it, I wanted to be an artist. I guess I thought I was gonna be an illustrator or something, because I didn’t really know that art still existed. I think I had this idea that it had kind of turned into naked hippies hangin’ out in their lofts. [laughs] You’d see Christo or someone like that . . . When I was a kid, I was more interested in album covers and stuff like that. I was studying violin, and my violin teacher’s husband was an artist. They were from the Soviet Union, and I started taking lessons with him. He couldn’t really speak English, but I started painting with him on weekends. He was a very good painter. He did traditional still lifes. He had a garret studio with a parrot in a cage. It really looked like a 1930s movie-version of a studio. The first time I saw it I was like, “Wow! This is what I wanna do.” Aside from the old masters, I had never seen somebody making good paintings before. So I realized that maybe there’s an actual art world.
O’BRIEN: Yeah.
CURRIN: I think at around the same time I saw some Francis Bacons and [Willem] de Kooning stuff as well—you know, contemporary art.
O’BRIEN: I saw a documentary about Jack Levine and they asked him what made him want to become an artist, and he said that he found out you could draw naked women and get paid for it! [both laugh]
CURRIN: He’s pretty much right on the money there.
O’BRIEN: So what was your earliest work like?
CURRIN: Copies of my teacher’s stuff. And then I made some sort of Frank Frazetta naked girls that I didn’t show my teacher. I did still life and anatomy and copies of Degas that he would give me to copy—you know, drawings out of books.
O’BRIEN: Frank Frazetta—is he an illustrator?
CURRIN: Yeah, he’s like Conan the Barbarian. He’s the originator of the style that’s now sort of standard. Do you remember the Clint Eastwood movie The Gauntlet [1977]?
O’BRIEN: Yeah.
CURRIN: The movie poster was done by Frank Frazetta. It’s the hero standing atop a hill of either corpses or tires or something, with a babe kind of collapsing onto him.
O’BRIEN: Sondra Locke collapsing, yeah.
CURRIN: But he’s actually very good. And when I went to college, and I went to art school, I started to realize that Warhol was cool and that pop art was fun. But it was kind of gradual, because in my high school, there was certainly no acknowledgement that you could become an artist or anything like that.
O’BRIEN: When I was in high school, the idea of becoming an artist was that you could go work for Mad magazine.
CURRIN: Oh, yeah. That would’ve been pretty great, actually! [laughs] There would have been no shame in that.
O’BRIEN: I was thinking about erotica in my youth, and I remember looking at nudes in the Encyclopedia Britannica—black-and-white plates of marble statues of nudes. What was your first experience of erotica?
CURRIN: My mom had a large collection of Coronet, which was kind of a general interest and art magazine.
O’BRIEN: It was a small size, right?
CURRIN: Yeah, and it changed radically at some point. It became family-ish. But before that, it had amazing Paul Outerbridge pictures and European art-photography, nude photography. And there were all kinds of general interest articles. There’d be, like, a pro-Mussolini article, like, “What an amazing man of action,” you know, “Pilots his own plane . . .” And then, “How to Have a Good Conversation”—sort of high-minded American stuff. There’d be an article on Meissen porcelain . . . that kind of thing. And so those had a lot of nude women in them.
O’BRIEN: It’s funny, I hadn’t thought of that since I was a teenager, but my parents got Coronet, too. I remember one particular photo with a nude girl in stockings with her legs crossed, holding, like, a champagne glass. But it was okay because the photographer was an important artist.
CURRIN: Yeah. We also had an Eadweard Muybridge book. Most of the women in the photographs are not so great-looking. But there are a few amazing-looking dancers. I used to look at that a lot, and I think my uncle the doctor had some Playboy magazines.
O’BRIEN: So when did you first paint a nude? When you were studying with the Russian?
CURRIN: No, I didn’t have a model then. I guess when I went to art school they had models. And they did their best to make it not something you look forward to. It’s, like, early in the morning, and it’s six hours long. And you fall asleep looking at this person, and it’s not very erotic.
O’BRIEN: And the models were probably pretty gnarly, right?
CURRIN: Sometimes there’d be surprisingly great-looking models. There was this one redhead at Carnegie Mellon who was great-looking, andat Yale there were fantastic-looking models. A lot of the acting students would do modeling in the arts school, so there were some gorgeous girls, but the cliché in our school was to get either the really emaciated person or the really obese person—which is stupid, you know? The idea is to get you to be able to draw. It’s better to have good-looking people. But you’d often have the semi-homeless guy—which would be awful, you know? Especially if they got erections while you were drawing them—which is just totally gross. But I didn’t start doing nudes until I was in art school, and I tried to do, like, de Kooning and Polke and Schnabel. I tried to work like that.
O’BRIEN: Rachel said that you did abstract painting for a while.
while.