SLOGANALYSIS IS HERE
Now you can send your slogan to the shrink.
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Is your advertising slogan suffering from delusions of grandeur?
Does it show signs of paranoia, schizophrenia or just plain insanity?
You can find out by using Sloganalysis®!
Sloganalysis® is a free diagnostic tool developed by AdSlogans.com that helps you check the effectiveness of a proposed line.
Measures any advertising slogan against 10 key benchmarks
Provides scoring system for easy comparison of different lines
Shows strengths and weaknesses of lines under consideration
Acts as a checklist for line development
Hard copy available for use offline
From AdSlogans.com, the world's favourite slogan resource.
Probably.
Anal is our middle name.
Using Sloganalysis® to measure a slogan's potential
You want your slogan to work well for you. But how can you tell if a slogan is good enough? You either like it or you don't. But what else? What if you have four suggested lines to choose from - all of them seemingly good?
There are certain key considerations that can affect a slogan's effectiveness. That's why we developed a tool to evaluate a line quickly, based on our article The Art & Science of the Advertising Slogan.
What it's for
Sloganalysis® is not intended as a device to make the definitive decision. Rather, think of it as an ingredient in the mix of resources you use to perfect a line - like a dictionary or thesaurus. It will help you understand the relative strengths and weaknesses of a line or group of lines, or you can use it as a checklist. In fact we've provided a printer-friendly version of the score sheet to use in brainstorming sessions.
Ready to try it out? Click here to continue.
