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May 10, 2012

HeySong Sarsi

Sarsi is a sarsaparilla based soft drink sold in Taiwan, the Philippines and other Southeast Asian countries. It is similar to root beer.

Philippines

In the Philippines, it is the most popular root beer brand on the market. It replaced Coca-Cola's Barq's in most fast food chains. Sarsi, then owned by RFM corporation's Cosmos Bottling Corporation, was sold to Coca-Cola Bottlers Philippines, Inc., which became a subsidiary of San Miguel Corporation in 2001, but was sold in 2006. Its main competitor is Mug from PepsiCo Their wide distribution to supermarkets and sari-sari stores, and their pricing made them the most available, and hence most-popular. Sarsi can be found in many Filipino stores.

 

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Taiwan

In Taiwan, the "HeySong Sarsi" (黑松沙士,BlackPine Sarsaparilla) is also known as the "Faygo of Taiwan". It is bottled by the HeySong Corporation in Taipei.

The HeySong Sarsaparilla beverage is available in three flavor variations:

  • Regular - Regular Sarsi flavor.
  • Sweetie Energy - Sweet and mellow, rather like A&W cream soda, but with added guarana extract.
  • Salty - Significantly more salty and bitter aftertaste, like Barq's rootbeer in the US.

簡介

1925年4月14日,時為台灣日治時期大正14年,進馨商會成立,工廠設於台北市長安西路。該商會負責人為張文杞。

進馨商會創立時,產品為「富士牌」、「富貴牌」及「三手牌」的彈珠汽水1931年黑松汽水上市,進馨商會開始使用「黑松」商標1936年,進馨商會更名為進馨飲料合名會社,「黑松」商標在日本註冊。1937年,位於台北市中崙的進馨商會台北廠完工。

1938年,進馨飲料被迫併入「台灣清涼飲料水統制組合」,被編為「第八工廠」,喪失經營自主權。1946年,台灣清涼飲料水統制組合解散。1946年7月26日,進馨飲料恢復營業。1946年12月,進馨飲料改組為進馨汽水有限公司1950年黑松沙士上市。1958年,進馨汽水開始使用懸掛於各商店門口的黑松琺瑯招牌1961年黑松可樂上市。

1970年1月1日,因黑松汽水、黑松沙士等品牌頗受歡迎,進馨汽水改組為黑松飲料股份有限公司1981年,黑松飲料股份有限公司更名為黑松股份有限公司至今。近年來,更因為飲料市場的多樣化,也推出非汽水類型的飲料,例如類、咖啡類飲料。

1987年5月,黑松公司總部由台北廠遷移至台北市大安區信義路四段「黑松通商大樓」。黑松公司在桃園縣中壢市雲林縣斗六市有設廠。

1999年3月12日,黑松公司股票正式掛牌上市(臺證所1234)。此後,黑松公司並擴展到百貨業,利用台北廠(已廢廠)土地轉型成微風廣場,為台北市知名百貨公司。

Sarsi is a sarsaparilla based soft drink sold in Taiwan , the Philippines and other Southeast Asia n countries. It is similar to root beer . Philippines In the Philippines, it is the most popular root beer brand on the market. It replaced Coca-Cola 's Barq's in most fast food chains. Sarsi, then own ... » See Ya at » What Gets Me Hot